and part of a large team creating a visionary campaign that redefines what HIV treatment can be stirring a groundswell of excitement and interest that motivates PLWH to talk to their HCP and initiate a switch in their treatment to Cabenuva. Marketing materials for US and latinX consumers driving awareness. Including social media, brochures, emails and banners and rich media. Branded and unbranded engagements. 

| Created For: Havas Tonic | Client: GSK